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Blog


Memo exists to empower storytellers. This blog explores everything from trends in communications data and insights around media and readership industry advice, and more.

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  • Most Popular
  • IBM vs. Oracle: Who’s winning readers?

    IBM vs. Oracle: Who’s winning readers?

  • Ad Value Equivalency is fundamentally flawed, but is it fixable?

    Ad Value Equivalency is fundamentally flawed, but is it fixable?

  • 3 graphs that illustrate the problem with PR impressions

    3 graphs that illustrate the problem with PR impressions

  • How to compare owned channels with earned press on Memo

    How to compare owned channels with earned press on Memo

  • Finding value where others have not: PR’s Moneyball moment

    Finding value where others have not: PR’s Moneyball moment

  • The future of PR, part 3: The future belongs to storytellers. How will we empower them?

    The future of PR, part 3: The future belongs to storytellers. How will we empower them?

  • The future of PR, part 2: Readership and today’s great inflection point

    The future of PR, part 2: Readership and today’s great inflection point

  • The future of PR, part 1: What PR’s past says about where it’s going

    The future of PR, part 1: What PR’s past says about where it’s going

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