We analyzed nearly 6,300 articles about Meta – a company that has had its fair share of negative press in the past year – to understand their bad news strategy and the impact it has on readership.
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Readership in a crisis: 4 ways PR teams use Memo for Crisis Communications
In today’s hyper-connected world, crises can erupt in an instant. A single tweet, memo, or decision can ignite a firestorm of negative press.
Readership in a crisis: 4 ways PR teams use Memo for Crisis Communications
In today’s hyper-connected world, crises can erupt in an instant. A single tweet, memo, or decision can ignite a firestorm of negative press.
Why social media has broken social listening, and how to fill the gaps
It’s time to rethink the role of social listening for Comms and Marketing, and find new data sources to fill the gaps.
5 ways Comms orgs have upgraded media monitoring with Readership Emails
Our Customer Success team details five ways customers have upgraded traditional media monitoring with Memo’s daily, weekly, and monthly email reports.