In the news: Memo CEO among PRWeek’s 25 most influential people in Comms tech

Memo CEO Eddie Kim was an inaugural member of PRWeek’s Dashboard 25 Class when the list was created in 2020 to recognize the people shaping the PR tech stack. 

We’re proud to see Eddie featured again among the most influential people in communications technology – and we’re even more proud to see Memo customers featured alongside him.

See the full list on PRWeek: “Dashboard 25: Class of 2022″

In the news: Insider names Memo a top PR measurement platform

For the second year in a row, Insider lists Memo as a leading platform for PR & Communications teams to measure and showcase earned campaigns.

As Insider notes, the PR function is under growing pressure to prove ROI on earned campaigns, driving brands and agencies to data-forward vendors like Memo to reshape how earned media is measured and, in turn, transform how it is valued across their organizations.

Read the full article on Insider: “11 tech firms that top companies like Coca-Cola and Samsung rely on to prove their PR works”

In the news: Insider features the pitch that valued Memo at $60 million to show PR works

The pitch deck Memo used to bring on best-in-class investors in our $10 million Series A is now featured on Insider. 

Whereas MarTech was a well-understood category among the investor community, there was less familiarity with the tools and data (or lack thereof) available to the PR & Comms industry. 

So in addition to highlighting Memo’s growth and customer adoption, we had to illustrate what PR practitioners already know: earned media has been grossly underserved with data, and often undervalued as a result. The opportunity to finally bring new, accurate data to the industry is enormous.

See the full article on Insider: “Read the pitch deck that a PR startup used to raise $10 million to help clients like Samsung and Google measure how their PR is working”