Only Memo reports readership, direct from publications.
- Measure how many people are actually reading your earned media coverage
- See the publications, reporters, and topics that attract readers to inform future strategies
- Back your gut and make smarter, data-driven decisions for your brand in a crisis
Trusted by top brands for a modern approach to PR
Uncover the actual readership on your articles
Memo reports readership data from the publications you care most about to understand what is truly working for your brand.
Unlike impressions, volume metrics, or tools that measure social sharing, readership data reveals exactly how many people read your coverage.
How Memo can help you
Measure the real impact of your efforts
Uncover how many people are actually reading about your brand and finally get earned media the credit it deserves.
Create media strategies backed by data
Understand what stories, publications, reporters, and topics drive readership and improve future storytelling.
Make smarter, data-driven decisions in a crisis
Get clear visibility into which topics and news cycles are harming your brand and which are just ‘a flash in the pan.’
A data platform for the new era of PR measurement
Memo Platform for Brands
Adopt the new standard for PR
Data-led brands are embracing readership data with Memo
Memo Platform for Agencies
Future-proof with readership
World-class agencies rely on Memo to fuel data-driven client programs
MRV
Earned media coverage is incredibly valuable, but inaccurate data has made it hard to calculate impact and give it the credit it deserves.
The world’s largest brands use Memo Readership Value (MRV) to calculate what it would cost their marketing teams to buy the equivalent attention earned from readership.
Turns out, a whole lot.
“We need more platforms like Memo that have real metrics, straight from publications—tools that help give a more holistic view of the PR landscape.”
Jenna Clark, Head of Measurement & Insights, Google Communications