Intro to Readership
Unique visitors at the article-level tell you how many people are reading about you
Memo connects you with the number of unique visitors for your coverage at an article-level, direct from publishers, so you can get an accurate measure of your success and make smarter, data-driven decisions.
Memo is the only platform that partners with publications to report readership.
Measure the true impact of your work
Impressions and average visitor counts could be vastly undervaluing coverage that performs well above average.
Readership uncovers the topics, outlets, and reporters that attract eyeballs to your earned media coverage. Learn more about readership data and when it typically peaks.
Create data-driven media strategies you know will work
By understanding readership across your media coverage, you can strengthen your press angles and zero in on the topics driving the most traction for your brand.
Understanding what topics and angles drive traffic for the reporters you care about most gives you a clear roadmap for their future coverage. Learn more about planning with readership data.
Back your gut in a crisis
Don’t revive your own news cycle by continuing to comment on negative news just because coverage volume seems high.
Knowing how many people are reading about negative news cycles (and where) helps you create a clear a path forward…even if that means doing nothing. See how readership data can give clarity in a crisis.
A data platform for the new era of PR measurement
Memo Enterprise
See all your readership insights in one place.
Join the world’s leading data-led brands that are embracing readership data with Memo.
Reporter Intelligence
Get access to the only reporter database fueled by readership data.
See what drives traffic for the reporters you care about and build media lists that you know will deliver.
Join the brands who have moved away from potential reach and other estimates
