Blog
Memo exists to empower storytellers. This blog explores everything from trends in communications data and insights around media and readership industry advice, and more.
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Walmart’s Angela Palladino on Building Sophisticated Comms Data Engines
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Earned Media’s Staying Power
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Introducing the State of Media & Readership Report
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Ad Value Equivalency is fundamentally flawed, but is it fixable?
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The value of content syndication for business news
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Why social media has broken social listening, and how to fill the gaps
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Share of Voice is a broken metric. Here’s how we fix it.
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3 ways brands can use Macro Readership Trends to guide PR strategy