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Memo exists to empower storytellers. This blog explores everything from trends in communications data and insights around media and readership industry advice, and more.

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  • Most Popular
  • 4 Ways Readership Can Guide Your Paid Media Strategy

    4 Ways Readership Can Guide Your Paid Media Strategy

  • Measuring the Impact of ESG Comms with Readership

    Measuring the Impact of ESG Comms with Readership

  • 10 Ways Memo Customers Use Flash Reports for Smarter Comms

    10 Ways Memo Customers Use Flash Reports for Smarter Comms

  • When Does an Article’s Readership Peak?

    When Does an Article’s Readership Peak?

  • Day-to-day Comms with Readership

    Day-to-day Comms with Readership

  • T-Mobile’s Tyler Olsen on the Shift Towards Data-transformed PR Strategies

    T-Mobile’s Tyler Olsen on the Shift Towards Data-transformed PR Strategies

  • Walmart’s Angela Palladino on Building Sophisticated Comms Data Engines

    Walmart’s Angela Palladino on Building Sophisticated Comms Data Engines

  • IBM vs. Oracle: Who’s winning readers?

    IBM vs. Oracle: Who’s winning readers?

  • Ad Value Equivalency is fundamentally flawed, but is it fixable?

    Ad Value Equivalency is fundamentally flawed, but is it fixable?

  • 3 graphs that illustrate the problem with PR impressions

    3 graphs that illustrate the problem with PR impressions

  • All about article topics, Memo’s secret weapon for readership insights

    All about article topics, Memo’s secret weapon for readership insights

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