Blog
Memo exists to empower storytellers. This blog explores everything from trends in communications data and insights around media and readership industry advice, and more.
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3 graphs that illustrate the problem with PR impressions
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All about article topics, Memo’s secret weapon for readership insights
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Why social media has broken social listening, and how to fill the gaps
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Share of Voice is a broken metric. Here’s how we fix it.
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How to roll out readership in your Comms org: 9 tactics from Memo customers
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How 4 customers showed ROI on their switch to readership
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How to compare owned channels with earned press on Memo
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Finding value where others have not: PR’s Moneyball moment